Running a restaurant demands responsibility, dedication, and innovation. The latter of these is particularly important when it comes to attracting and keeping new customers. You need to anticipate what your clientele wants and find new ways to deliver—in this case, literally. The emergence of numerous delivery partner services has proved that customers are highly invested in delivery, but most partner services deduct a significant fee from each transaction. If you want to continue enjoying the business that comes from delivery but want to stop paying such a high premium, you might consider establishing your own in-house delivery service. This can be a great solution, but there are a few things you should understand before jumping into the world of restaurant delivery.
Weigh the Liabilities
As with anything, branching out into restaurant delivery has both pros and cons. You already know the pros—you will be able to retain the stream of business that comes from delivery customers, but without paying the price that delivery partners take from every transaction. The cons are a little less obvious but just as important. The main thing to be aware of is the liability that comes along with this endeavor. Some of the liabilities you might encounter include:
- Accidents caused by drivers
- Full responsibility for experience
- Employee injuries that happen during deliveries
- Payment of tax on additional income
These liabilities are important to consider when jump starting this new aspect of your restaurant, but even when you take these into account, it’s likely that venturing into the delivery business still has the potential to be quite lucrative. To get your delivery service up and running, invest in advertising alerting customers that direct delivery is now available. Determine whether you need to hire additional staff to meet the demands, too.
Start Delivering Safely With Bozzuto & Company Insurance Services, Inc.
Bozzuto & Company Insurance Services has provided business and personal insurance solutions to clients throughout California since its founding in 1981. Our experienced staff understands the unique needs that each person has when insuring their lives and their businesses, and we pride ourselves on our deeply personal customer service. We are happy to help you through every step of the insurance selection process. Contact us today at (800) 400-6394 to learn more about what we can do for you.
Let us help you find a restaurant insurance policy that gives you the security you need and empowers you to continue innovating with confidence. Your customers will appreciate your efforts, and you’ll see the returns on your bottom line.